Friday, February 18, 2011
LatinVision Media Announces “Marketing to Latinos” Conference Series
NEW YORK--(BUSINESS WIRE)--LatinVision Media, an operator of business portals serving the U.S. Hispanic and Latin American entrepreneurs, business owners and executives in small to medium-sized companies, today announced its 2011 Marketing to Latinos Conference Series aimed at helping marketers reach and engage US Hispanic consumers and businesses.
In partnership with Business Wire, Business Wire LatinoWire and NetStairs, LatinVision Media will host four industry-specific sessions, beginning with “Marketing to Latinos Travel, Tourism and Hospitality Conference” on February 24, 2011 in New York City. Other sessions include Sports, Latinas, and Banking/Finance.
“The Census of 2010 results will confirm the U.S. Hispanic Market is the most attractive one for advertisers and marketers with a purchasing power above one trillion dollars,“ said Carlos Vassallo, CEO of LatinVision Media. “The exponential growth of the Hispanic Market as a segment is changing the rules forcing marketers to change their approach, strategy and tactics if they want to maintain their share in the business. The approach used 10 years ago is no longer relevant neither effective. This is our second series edition, this year the main focus will be on these changes and how companies and individuals can use these changes to engage this audience in a proactive, interactive and unique way.’’
The conference series will feature panels and presentations in the morning and after work sessions in the evening for networking and one-on-one exchanges. As with all LatinVision events, there is a dedicated website for each event where attendees can find detailed information, including conference schedule, registration, program and other details. Each conference will be will be live streamed and profiled in social networks and a Business networking event will follow after in the afternoon.
To learn more about the conference, to register and sponsor: www.latinvision.com/conference/travel and www.latinvision.com/conference/travel/mediakit.pdf
To learn more about 2011 Conferences Series: www.latinvision.com/marketing
About LatinVision Media
LatinVision Media, Inc., a New York based company, is a premier organizer of conferences and business networking events, gathering U.S. Hispanic and Latin American executives, professionals, entrepreneurs and business owners.
About Business Wire
Business Wire, a Berkshire Hathaway company, celebrates its 50th anniversary in 2011 as the global leader in press release distribution and regulatory disclosure. Public relations and investor relations professionals rely on Business Wire for both broad-based and targeted market reach. A recognized disclosure service in the United States, Canada and a dozen European countries, Business Wire handles XBRL tagging, document formatting and regulatory filing into EDGAR, SEDAR and other systems. Business Wire provides online newsroom hosting and integration services as well as search engine optimization, mobile distribution and detailed measurement on every press release. Its patented NX delivery platform provides simultaneous full-text posting of Business Wire content to news systems and websites in virtually any country or language.
With 32 bureaus worldwide, Business Wire’s service hallmark is defined by local service coupled with global reach, a combination unique in its industry. Learn more at BusinessWire.com and the BusinessWired blog; follow updates on Twitter: @businesswire or on Facebook. Photos/Multimedia Gallery available here
NetStairs® celebrates its 10th anniversary. Since 2000, the company has pioneered and built open standard media infrastructures and platforms for ad agencies, global brands, publishers, TV stations, broadcasters, event promoters, content aggregators, and enterprises with CMS Web 2.0 / Web 3.0 sought solutions. As an intelligent media delivery enabler, NetStairs platforms are founded on industry standards with focus on interactive, live, on demand, and streaming protocols. For more information, visit: http://www.netstairs.com/.
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