Thursday, December 23, 2010

Simple Guide To SEO For U.S. Hispanic And Latin American Markets

By Sebastian Aroca, MediaPost.

There are a lot of niches in the U.S. Hispanic and Latin American markets that have little competition and are just waiting to be taken advantage of. To maximize your ability to dominate these niches, you need to be well-versed in search engine optimization, specifically in the context of capturing the attention of Hispanics on the Internet. While the Latin American and U.S. Hispanic markets have some overlap in terms of the type of demographics involved, they refer to two fairly distinct markets.

To reach these markets, you can use a combination of local SEO and more regional SEO. However, you need to be able to spot the key differences in the English and Spanish SEO needs for these markets as well. Here we're going to take a look at each of these important topics to help you form a complete Hispanic SEO strategy.

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