Monday, November 1, 2010

Social media can boost marketing

STOCKTON, Oct 29, 2010 (The Record - McClatchy-Tribune Information Services via COMTEX) --

Marketing your business using e-mail and Facebook can be extremely cost-effective.

The results, however, depend on whether you can convey your messages properly, said Stu Carty of Constant Contact, an online company that provides e-mail marketing, survey and event marketing tools.

"In fact, you'll be more successful if you keep it simple," he said.
Carty shared his advice Thursday at a workshop focused on e-mail and social media marketing that was organized by the San Joaquin Hispanic Chamber of Commerce and Mayaco, a Stockton-based Internet marketing company.

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