Wednesday, July 28, 2010

Social Gaming Market Begins to Mature

Social gaming revenues, which barely existed in 2008, have seen steep growth. Rising from just $76 million worldwide that year to $639 million in 2009, revenues are expected to climb to $826 million this year, according to Screen Digest.

This year’s 29% growth rate will slow to about 24% in 2011, and growth will continue steadily in the double-digits through 2014 as the market matures.

Revenues include consumer spending on microtransactions as well as game operator revenues from offers and advertising.

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