Friday, July 9, 2010

Mobile Status Updates Done By Only 10% of Mobile Phone Users

Attention all members of the social media industry! Attention all members of the social media industry! It’s time to consider how the REST of the world uses social media in its various forms especially from a mobile phone perspective. I say this only because the chatter amongst social media experts, ninjas, gurus and Maharishi’s seems to lean toward the idea that everyone is accessing social media from mobile devices but reality may be very far from that.

The Pew Research Center’s Pew Internet and American Life Project puts out some great data n its report called Mobile Access 2010 and it seems (as best as I can tell at least) to be free of the influence of someone who is doing PR disguised as research (another popular industry practice that needs to end). Here are a few findings. Please note the last bullet point in particular.

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