Tuesday, October 27, 2009

Does Social Media Work for Small Biz?

Small businesses are not hitting it off with social media, according to an August 2009 study from Citibank.

More than three-quarters of US small-business executives surveyed did not find social networks helpful for generating leads or expanding their business.

“Our survey suggests that small business owners are still feeling their way into social media, particularly when it comes to using these tools to grow their businesses,” said Maria Veltre, executive vice president of Citi’s Small Business Segment, in a statement. “While social media can provide additional channels to network and help grow a business, many small businesses may not have the manpower or the time required take advantage of them.”

Even more respondents said they had not used sites such as Facebook, Twitter and LinkedIn to get business advice or info. The executives preferred to use search engines such as Google and Yahoo! for that purpose.

Read full
article

No comments:

Popular Posts

New York Time

Copyright 2015 ©
Netvision SA and PlanetM
New York, New York, USA 10008
You can copy this content without permission but you must notify us via email.
Otherwise, it is illegal. All rights reserved worldwide
Operated by Carlos Vassallo

Pageviews last month